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Marketing General Q&A
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How did YETI (the company) become so successful and popular?
Asked 7 years ago 4 answers
What are some good marketing books with more substance than Seth Godin's?
Asked 7 years ago 2 answers
What is the best form builder for creating lead generation forms?
Asked 7 years ago 2 answers
Recently, there was a question on this site about awful products that succeeded (sales-wise) because of great marketing. It made me think of the opposite scenario--really great products that failed because of poor marketing. Here are a few. Volkswagen Phaeton In 2002, Volkswagen launched a brand new car model called the Phaeton. ThePhaetonwas described by Volkswagen as a premium class, full-size luxury vehicle and ma Read more
