Hey everyone. I've been working hard on my site over the last month trying to increase my abysmal conversion rate. My current conversion rate is 0.85% and Shopify suggests that the average conversion rate in my industry is 1.77%. If I could get things to average, that would add a ton of money into my pocket!
My business is a POD business that sells apparel for powerlifters.
I was wondering if anyone would be kind enough to give my site a review, and perhaps point out some flaws that I'm not seeing. In return, I will gladly give you feedback on your site (PM me). At this point I just can't figure out why my conversion rate is so low.
A big test I am planning on running this week is to drop my prices, charge for shipping, and offer free shipping on orders above $50. Right now I have free shipping on everything and slightly inflated prices. However I'm not sure how much of a difference this will make.
Here's my website: https://gorillabarbell.com/
And my typical landing page from ads: https://gorillabarbell.com/collections/apparel