[posted on behalf of user /trylikeafool]
We have a store on Shopify, currently pulling in around $100K/month. I’m the one who created the store, designed it, and maintains it.
However, I’m constantly frustrated with the platform’s limitations. The company owners are always giving me things they’d like to implement either design-wise or on the backend that are impossible because Shopify doesn’t support it.
Even simple things like being able to specify a shipping cost for individual products can’t be done without downloading an external app, and I sill couldn’t find an app that did exactly what we needed.
They’re always wanting to do custom things in the cart, and I can’t even do basic design stuff on a page because of the way themes work. You don’t have access to the code, other than their Liquid files, and you can only add superficial CSS/HTML - and you’re stuck using their crappy Wordpress style editors.
It’s frustrating not having full control of both the front and back-end. You’re limited to whatever theme you have, and whatever Shopify allows.
I get Shopify makes it easy to get a store up and running, but I’m wondering if there’s anything we can look at switching to in the future that gives us more control. I was looking at AWS, but that kind of looks like overkill for us.
Plus, it has a higher learning curve. Am I just ignorant about how I can use Shopify to its full potential - i.e. features and customizations I’m unaware of?