Facebook Ads and Google Adwords are solid digital marketing platforms of this century,
especially now when digital coverage is at an all time high, and
companies are fighting for online presence. There are several beginner friendly guides and tutorials available online to help you learn and perfect the art of marketing on Facebook and Google.
YouTube YouTube remains the number one go-to place for free content
and as such there are numerous channels that are centered on online marketing
and specifically on Google Adwords and Facebook Ads for beginners. Some of the beginner friendly channels covering this topic include:
Oberlo so far has the simplest and most straightforward blog that I have come
across that gets you started on the Facebook advertising platform within hours. Its content is delivered in a newbie-friendly language and in detail to help you navigate the murky waters of digital advertising without a sweat.
Neil Patel is a reputable blogger on the digital advertising
spectrum and editor of several tutorials on both Facebook and Google ads as well as SEO.
Search Engine Watch is another blog that has great content on the topic of digital marketing and advertising on social platforms. Its uniqueness is that it contains several external links to help you access more guides and tutorials from other publishers.
Facebook Business The official pages and community website for Facebook has guidelines that will help you to accelerate your skills in Facebook advertising. Coming from tech giant itself, this knowledge is free and is structured in a tiered level from beginner to advanced levels (see Beginner's Guide to advertising on Facebook and Facebook Business. Google Support and Google Advertiser Community Google Advertiser Community is a forum where you can ask
general Google Adwords questions and you get answers from professionals and the Google team. Google Adwords page also has a ton of advice and free
guides and video tutorials on how to get started with Adwords. Free Online Courses You can also find free online courses and programs on digital marketing especially on Facebook, Google Adwords and YouTube on popular free sites such as Class Central, Coursera, Edx, Khan Academy and Udemy. See this free Google Adwords introductory course on Udemy. Some of the courses, while they are paid, often have discounts for new learners or are priced cheaply.
Woah! I am glad I came across this post because I am also looking for a good
Google Adwords Management that can help me take my business on top in the market. Now days, inbound marketing is more in use and it is even more effective than outbound one.