Answers

Apr 21, 2017 - 09:46 AM
Apologies for going slightly off topic here but if your goal is both leads and clicks to the website then why not take them through to a landing page? You'll get about the same cost per lead anyway.

Apr 21, 2017 - 09:48 AM
Well, if I take them to a landing page, the conversion rate is very low. Keeping them within the Facebook environment seems to increase conversion rates quite a bit.
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