Answer Question
When I boost a post, how can I specify that I want landing page views rather than general "engagements"?
Facebook recently added the ability to specify "Landing Page Views" as a goal for ads. I would like to do this for boosted posts as well but can't find a way to do it. Is it not possible? I am not given a choice but when the campaign ends it shows me total engagements and landing page views. Landing page views are significantly fewer than likes. We want landing page views because we are boosting our content pieces.