Answer Question
Why is our Alexa ranking rising faster than our traffic?
We recently moved our site from one platform to another and there were about 40 days of down time. During that time, there was no traffic to the site and we've also lost some of our back links. The site has about 45% less traffic than at its peak in November 2019 but the rankings are about the same--and keep rising. Don't get me wrong, I like this, but it makes me question how reliable Alexa is at estimating site traffic.
