Answer Question
Why does Google insist on sending me junk traffic?
We are testing some display ad campaigns on Google and have specified a fairly narrow audience of people who recently searched for "dog trainers". All we seem to get is clicks from gaming sites and sites catering to Iranians, Turks and Arabs even though we've set the campaign to US.
These visitors bounce immediately and look like bots or accidental clicks. Of course, not a single sale. Surely, as a data powerhouse, Google would know that these clicks are useless and stop forcing them on customers. Why do they do this??? And no matter how much we exclude the sites, new ones keep coming up as we do not know all the scammy sites. Any ideas how to solve this problem?
These visitors bounce immediately and look like bots or accidental clicks. Of course, not a single sale. Surely, as a data powerhouse, Google would know that these clicks are useless and stop forcing them on customers. Why do they do this??? And no matter how much we exclude the sites, new ones keep coming up as we do not know all the scammy sites. Any ideas how to solve this problem?