About This Q&A
Ask a question and get answers from topic experts
PPC & SEM Q&A
SubscribeActivity timeframe
-
I run a small digital marketing business and nearly all of my clients are feeling the effects of Apple's update. Tracking is getting tougher, and retargeting audiences are becoming less effective. Less conversion tracking means the algorithm has less data to optimize around, which is driving ROAS (Return On Ad Spend) down. For some small businesses that operate on razor-thin margins, this can be the difference bet Read more
Is it worth buying display text ads on GDN (Google Display Network)?
Asked 8 years ago 1 answer
Which is more cost effective for acquiring customers: Instagram or Facebook?
Asked 4 years ago 1 answer
