How can we get a startup on the first page of Product Hunt?
I am helping a friend's startup. We think it is a disruptive and compelling idea and posted it to Product Hunt but didn't make the first page. I also reached out to their team including Ryan Hoover but didn't hear back. What are some tips for increasing our odds of getting to page one?
I haven't studied product hunt, but doing an little research, combined with familiarity with algorithms from other popular upvoting platforms, here are my takeaways:
Submit really early in the day (between midnight and 8am)
Submit middle of the week
Make friends with active hunters before you launch - encourage votes and comments/discussion
Actively comment & encourage discussion
Focus on the hunters - What is interesting to them? What would stand out? What is different? You may have to alter your messaging & positioning for this crowd (vs what you would do outside of product hunt).
Avoid direct linking. Send people in to search for you or browse for you. Product Hunt wants the voting to be natural, not manufactured from the outside (by ads, or paid voters, or companies with built-in fan bases).
Don't swarm your listing with too many brand new voters. You need existing & active hunters.