About This Q&A
Ask a question and get answers from topic experts
Excerpted from the book Making Websites Win by Karl Blank.
Some products or services—particularly those that are complex—can be hard to describe. When such products are sold using a traditional brand-marketing approach, the results are often disastrous. The visitors don’t buy because they don’t understand what they’ll get.
Examples
• Unclear branding waffle : “Music, Read more
By Reddit user /notpitching. Republished here with permission
I am a solo entrepreneur with little ecommerce experience that saw hyper growth last year and much of my time has been trying to build infrastructure as well as strategically create points of leverage by outsourcing aspects of the work I do.
As an aside I would love to see more posts by people reviewing services you are using, whether pro or co Read more
Is there a way to clean an email list without sending to it directly?
Asked 4 years ago 0 answers
