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Internet personality Mr. Beast (170 million YouTube followers) launched a chocolate brand, but the Almond-flavored bars were not selling as briskly as projected, so they used 1-click upsells to move excess inventory.
In three weeks he moved an additional 80K bars. The take rate on the 1-click upsell was 23% and the increase in Average Order Value was $20. For a total of $1.6 million.
This was done using o Read more
David McCullough’s biography of the Wright brothers is a fantastic read. These were my top two takeaways... 1. Fall in love with the problem and the journey won’t seem so arduous. ---- The brothers worked 12 – 16 hour days for years, with few resources, and eventually conquered manned flight. If you are pursuing entrepreneurship because it is fashionable or just want to make quick buck, you are much Read more
The modern world has a digital marketplace buzzing louder than a beehive in summer. Here, standing out is about more than just having great products. It's about creating meaningful connections, fostering communities, and surprising customers to elevate their experience with your brand. There are plenty of eCommerce marketing tactics a brand can leverage, from digital marketing to social media and community marketing. Read more
Do Emojis in Email Subject Lines Increase Open Rates?
Asked 1 year ago 1 answer
