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Warren Buffett is usually considered the greatest investor of all time but one thing that is often overlooked is how much his longevity has helped. Yes, he is worth $110 billion. Yes, he’s compounded money at a 22% annualized rate. But he also started investing in stocks at age 10 and is now 91. That is 81 years of compounding. By the way, 95% of his wealth accrued after age 65. If he had started investing at 3 Read more
Is the Breakthrough Advertising book worth $400?
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Overview - What is Blue Ocean Strategy? Blue Ocean Strategy has been a corporate and business “buzzword” for over twelve years. But it is part of the business strategy lexicon for a reason. Blue Ocean Strategy is a powerful tool for entrepreneurs who want to create new markets instead of competing within established markets. The goal of Blue Ocean Strategy is not to generate business concepts that compete for market Read more
A little background on the author, Chet Holmes. He worked for Charlie Munger, Warren Buffett's billionaire business partner. Berkshire Hathaway's portfolio companies were the test lab for many of the techniques. Chet doubled revenues for one of their businesses three years in a row, eliciting the following response from Charlie: "Chet, are you sure we are not lying, cheating or stealing? In all my years in business, Read more
Image courtesy of beta2boss.com “Advertising, once a gamble, has become, under able direction, one of the safest business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.” [1] The above quote is from Claude Hopkins who, in 1923, wrote the seminal advertising treatise, “Scientific Advertising”. He famously made toothpaste mainstream in America Read more
