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Image courtesy of UX Collective Last year researchers at Princeton and the University of Chicago published the results of a study on so called “dark patterns”. Dark patterns are tactics online businesses use to manipulate users to do things that will make the business more money. For example, email capture popups that cannot be minimized or recurring billing schemes that are nearly impossible to can Read more
Although Hershell Gordon Lewis is more famous for being ‘the father of gore’ (a genre of horror film with graphic violence), he was unquestionably one of the best direct-response copywriters of the last 50 years. With the rise of DTC (Direct-To-Consumer) ecommerce companies like Dollar Shave Club, Casper, Third Love and others, his insights are as urgent as they are relevant! I dusted off my old, do Read more
Meghan Trainor, she of the “All About the Bass No Treble” fame is a FullBeauty ambassador. FullBeauty is the leading retailer for full-sized women, with about $1.4 billion in annual revenue across all their brands: Jessica London, Roaman's, Woman Within, KingSize, BrylaneHome, Ellos They’ve been around since 1920, have changed ownership several times and recently filed for bankrupt Read more
As an ecommerce merchant, how do you deal with stolen goods?
Asked 4 years ago 1 answer
Image source: TechCrunch There is no denying that we are now facing a COVID recession . In fact, this corona-virus induced downturn has caused some parts of the economy to stop. A lot of us are facing a quite uncertain reality. But let's get to the brighter side first. Sooner or later, everything will have a rapid rebound once a vaccine or other solutions can be found. Second, this will provide busi Read more
