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Ecommerce General Q&A
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A lot has changed in e-commerce over the last twenty years. In the late 1990s to early 2000s, anyone could open an online store and make money. There was a lack of real competition, and with technology not being as affordable, it was harder for a member of the general public to buy stock to make money.
Nowadays, technology is more affordable than ever; anyone can buy anything they want from China, and Amazon is th Read more
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“Say you set up a burger stand on the street and are allowed to pick one advantage that will be denied to your competitors. What would you choose to ensure your business thrives?”
Think about it for a moment and write down your answer. What did you choose?
That was the question the late, great direct response marketing guru Gary Halbert often posed to his Read more
For context, my team and I have a Shopify app called Monk upsell and we're working to diversify away from Shopify to de-risk ourselves and hence did this in-depth research of where we could go next. Relevant for Shopify app devs/DTC agencies & founders starting from scratch or looking to switch platforms.
Here's what we learnt from our analysis:
As you go from small to mid to up-market DTC brands the sha Read more
