E-commerce may be one of the fastest-growing fields in the retail industry. Many people prefer to shop online rather than in traditional stores, and this trend is expected to grow from 14.1% to 22% by 2023 according to these statistics .
The world of E-commerce looks like a lucrative field to invest in. But what does it take to create a successful E-commerce business? You’ll need the right team to start b Read more
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There is no denying that we are now facing a COVID recession . In fact, this corona-virus induced downturn has caused some parts of the economy to stop. A lot of us are facing a quite uncertain reality.
But let's get to the brighter side first. Sooner or later, everything will have a rapid rebound once a vaccine or other solutions can be found.
Second, this will provide busi Read more
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“Say you set up a burger stand on the street and are allowed to pick one advantage that will be denied to your competitors. What would you choose to ensure your business thrives?”
Think about it for a moment and write down your answer. What did you choose?
That was the question the late, great direct response marketing guru Gary Halbert often posed to his Read more
Monday (May 18th) was the 40th anniversary of the Mount St. Helens eruption and it reminded me of the ad below, that appeared in the print edition of the Wall Street Journal circa Feb 2017.
I don't know how it performed but it is an effective ad, that uses the classic story lead. I clipped it and put it in our swipe file. The company that ran it is Stauer, a Direct-to-Consumer jeweler. Below is the full text of th Read more