Meghan Trainor, she of the “All About the Bass No Treble” fame is a FullBeauty ambassador.
FullBeauty is the leading retailer for full-sized women, with about $1.4 billion in annual revenue across all their brands: Jessica London, Roaman's, Woman Within, KingSize, BrylaneHome, Ellos
They’ve been around since 1920, have changed ownership several times and recently filed for bankrupt Read more
An e-commerce website is very much like a physical store but in the digital space. If you were operating the latter, you would do everything you can to secure the premises. Such include installing proper locking systems and mounting monitoring cameras.
You would also invest in hiring security personnel. Their work would be to check people walking in and out of the establishment. They may also run extra checks, suc Read more
Although Hershell Gordon Lewis is more famous for being ‘the father of gore’ (a genre of horror film with graphic violence), he was unquestionably one of the best direct-response copywriters of the last 50 years. With the rise of DTC (Direct-To-Consumer) ecommerce companies like Dollar Shave Club, Casper, Third Love and others, his insights are as urgent as they are relevant!
I dusted off my old, do Read more
The price you get for a product can vary greatly depending on the context. Don't believe this?
Hot dog at a grocery store = $0.62
Hot dog at a gas station = $1.50
Hot dog at a ballpark = $6.00
Most of us are extremely price conscious. We have preset limits we rarely go beyond.
You’d never pay $6 per hot dog at the grocery store. Your pack of 8 weenies would be $48, not $4.99.
Howev Read more