About This Q&A
Ask a question and get answers from topic experts
Facebook Ads Q&A
SubscribeActivity timeframe
-
Always do a Facebook campaign optimized for sales NOT engagement, goes the conventional wisdom. After all, you can’t eat likes, shares and comments :)
Most of the time this is true. I do however believe there one or two scenarios where a Post Engagement campaign can be extremely useful when you do it properly.
A Post Engagement Campaign is one optimized to get likes, shares and comments as opposed t Read more
Does Facebook charge more for video ads vs. text ones? i.e. are the CPMs higher for video ads?
Asked 2 years ago 1 answer
Is Facebook more wasteful with higher budgets? $100 a day for 3 days vs. $300 a day for one day?
Asked 4 years ago 0 answers
For Facebook lead ads, is it better to use a PDF hosted on one's site or on Facebook?
Asked 2 years ago 1 answer
