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Marketing General Q&A
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What are some of the biggest re-branding failures and successes in marketing history?
Asked 6 years ago 2 answers
Can someone point me to examples of successful religion-based ecommerce?
Asked 6 years ago 5 answers
How did YETI (the company) become so successful and popular?
Asked 7 years ago 4 answers
What is the best free promotional merchandise you have ever got from a company?
Asked 6 years ago 2 answers
Recently, there was a question on this site about awful products that succeeded (sales-wise) because of great marketing. It made me think of the opposite scenario--really great products that failed because of poor marketing. Here are a few. Volkswagen Phaeton In 2002, Volkswagen launched a brand new car model called the Phaeton. ThePhaetonwas described by Volkswagen as a premium class, full-size luxury vehicle and ma Read more
