Branding Q&A
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How important is a name really, to a brand's success?
Question updated 2 years ago 1 answer


Can I use the name of an African Tribe to market my product?
Question updated 2 years ago 1 answer

Do big brands realize a positive ROI from stadium naming rights? How do they measure it?
Answer updated 2 years ago 3 answers

Is the "Climate Neutral" badge recognized by consumers? Does it lead to more sales?
Answer updated 2 years ago 1 answer