Internet personality Mr. Beast (170 million YouTube followers) launched a chocolate brand, but the Almond-flavored bars were not selling as briskly as projected, so they used 1-click upsells to move excess inventory.
In three weeks he moved an additional 80K bars. The take rate on the 1-click upsell was 23% and the increase in Average Order Value was $20. For a total of $1.6 million.
This was done using o Read more
An e-commerce website is very much like a physical store but in the digital space. If you were operating the latter, you would do everything you can to secure the premises. Such include installing proper locking systems and mounting monitoring cameras.
You would also invest in hiring security personnel. Their work would be to check people walking in and out of the establishment. They may also run extra checks, suc Read more
Every day, tons of E-commerce businesses are exposed to risk, from card testing fraud to e-commerce stores getting hacked and storage warehouses burning down. In today’s market, where risk is always rising to meet each market opportunity, every business needs to be insured.
But even though running an e-commerce business without insurance is like jumping off a plane without a parachute, many e-commerce compan Read more