In an era of tech startups, angel investors, venture capital funds and unicorn hunting, an often-overlooked avenue for entrepreneurs to create successful businesses with great long-term potential is to discover viable Red Ocean business opportunities within established markets.
Generally, there are two ways that entrepreneurs can create a successful business by meeting a market’s unmet needs – Blue Read more
A little background on the author, Chet Holmes. He worked for Charlie Munger, Warren Buffett's billionaire business partner. Berkshire Hathaway's portfolio companies were the test lab for many of the techniques. Chet doubled revenues for one of their businesses three years in a row, eliciting the following response from Charlie: "Chet, are you sure we are not lying, cheating or stealing? In all my years in business, Read more
A little background on the author, Chet Holmes. He worked for Charlie Munger, Warren Buffett's billionaire business partner. Berkshire Hathaway's portfolio companies were the test lab for many of the techniques. Chet doubled revenues for one of their businesses three years in a row, eliciting the following response from Charlie: "Chet, are you sure we are not lying, cheating or stealing? In all my years in business, Read more