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CRO (Conversion Rate Optimization) Q&A
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Image credit: owlcation This is an image of a Belgian Blue cow. It has anywhere from 40% to 100% more meat than a regular cow and 70% less fat . It is an engineered species created by selective breeding over several generations. What can this cow teach us about increasing online sales? Well, 85% of all A/B tests designed to improve sales fail [1] because they do not produce a meaningful, or statistically Read more
The Law of Accumulative advantage is defined as follows by James Clear . What begins as a slight edge over the competition compounds with each additional contest. Each cycle further cements the status of those at the top. Over time, those that are slightly better end up with the majority of the rewards. It is also known as ‘ Winner Take All effect’ . Real World Examples Read more
How important is a site's page load time to conversion rate?
Asked 5 years ago 3 answers
