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I run a small digital marketing business and nearly all of my clients are feeling the effects of Apple's update. Tracking is getting tougher, and retargeting audiences are becoming less effective.
Less conversion tracking means the algorithm has less data to optimize around, which is driving ROAS (Return On Ad Spend) down. For some small businesses that operate on razor-thin margins, this can be the difference bet Read more
How can I be sure the products I want to sell from Alibaba don’t violate any patents?
Asked 4 years ago 1 answer
Image Credit: Jon Ragnarsson
As an entrepreneur, I’m well experienced at wearing multiple hats and in such, in viewing companies through a multitude of lenses: production, marketing, sales, finance, etc.
The same is true as an investor, where I swap between two distinct hats: Personal and Professional investor.
You’d think these two hats were identical, but they are not. They are complim Read more
