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These notes are a summary of Rand Fishkin’s talk at WooConf 2017 . Rand is the founder and former CEO of Moz. He is widely regarded as one of the foremost experts on SEO in the world and is the author of the popular The Beginner’s Guide to SEO that has been read over 3 million times! See more WooConf 2017 talk summaries here .
1. Google Has Taken a Decisive AI and Machine Learning First Approach
Goo Read more
This is the second part of the headline series. If you missed the first part check it out here . 2. The Four U’s Technique for Headline Writing This is perhaps the most cited but least used (in practice) method. In this method you simply come up with a statement that is Ultra-specific , suggests Usefulness , conveys Urgency and is Unique . I bet if you did a search of landing page headlines, online ads and print ads Read more
What are your favorite marketing blogs?
Answer posted 8 years ago 1 answer
