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Why would someone buy a product from a Shopify store when they can get it cheaper, faster on Amazon?
Asked 6 years ago 9 answers
This is the third and final part of the Blue Ocean Strategy series. Parts one and two can be found below: Part 1: Blue Ocean Strategy -- Finding and Exploiting Uncontested Markets Part 2: Blue Ocean Strategy -- Discovering a "Value Innovation" Idea Blue Ocean ideas are all over the place just waiting to be discovered. But finding them is often like a trying to find a specific shell on a huge beach. Commerci Read more
Do big brands realize a positive ROI from stadium naming rights? How do they measure it?
Asked 6 years ago 3 answers
Do big brands realize a positive ROI from stadium naming rights? How do they measure it?
Asked 6 years ago 3 answers
