For context, my team and I have a Shopify app called Monk upsell and we're working to diversify away from Shopify to de-risk ourselves and hence did this in-depth research of where we could go next. Relevant for Shopify app devs/DTC agencies & founders starting from scratch or looking to switch platforms.
Here's what we learnt from our analysis:
As you go from small to mid to up-market DTC brands the sha Read more
For context, my team and I have a Shopify app called Monk upsell and we're working to diversify away from Shopify to de-risk ourselves and hence did this in-depth research of where we could go next. Relevant for Shopify app devs/DTC agencies & founders starting from scratch or looking to switch platforms.
Here's what we learnt from our analysis:
As you go from small to mid to up-market DTC brands the sha Read more
Image Credit: Shift4Shop.com
So you’ve finally decided to launch a WooCommerce store? That’s great! As you plan your site launch, don’t forget to plan your marketing.
Most sites fail because they fail to attract enough customers. And many seasoned ecommerce entrepreneurs will tell you that they wished they had invested more in marketing early on.
If you have a compelling offer or p Read more
Background & Testing Goal:
When it comes to soliciting charitable donations, there are certain assumed industry “best practices.”
One belief is people will donate more if given the freedom to select their own donation amount.
A previously conducted donation study by the charitable organization, Oxfam, examined this idea and found interesting results.
As an experienced testing team WWF, Read more